The Apple iPhone X has only been released a few days ago, but we’re already seeing folks take advantage of the face mapping technology on the phone in numerous ways. Some, like Animoji karaoke, are more entertaining than helpful, but others — like Warby Parker’s new app — are a bit more helpful (as noticed by Joanna Stern on Twitter.)
Warby Parker using the iPhone X TrueDepth camera is super super smart: pic.twitter.com/LgHpO8hfUx
— Joanna Stern (@JoannaStern) November 7, 2017
The glasses company is smartly using the iPhone’s camera to take maps of people’s faces, and use that information to suggest types of glasses which will best suit your face. It’s a step beyond the digital try on system the company has previously offered, where it might try and place a virtual pair of glasses on an image to let you see how it’s
It’s a reasonably neat plan, though its hard to not see the potential that might be waiting in the wings here. Why stop at simply using the facial recognition to suggest glasses, once you might do full augmented reality try once, almost like however, Snapchat will its face-mapped lenses?
The new feature is available on the Warby Parker app on iOS currently, though it should go without saying that you’ll want an iPhone X to take advantage of it.